Analysts can make you or break you. But they are not
the enemy. We’ll help you engage in healthy dialog
with the analyst community to ensure that your messages
get a fair hearing, especially when you have bad news.
You don’t operate in a vacuum. The larger you
grow, the greater the need to win community support
for your activities. We’ll help you build and
maintain bridges in the communities in which you
No company is immune from problems such as sexual harassment
and discrimination suits, online hackers, workplace
violence, fraud, product recalls, or angry consumers
and shareholders. We’ll help you develop a
plan to protect your most valuable asset--your brand--when
a crisis confronts you.
They make your products, provide your services, generate
your revenues, and account for one of your largest
expenditures. They can also be among your strongest
advocates. We’ll design programs and implement
activities that help employees become brand ambassadors
on and off the job.
In the roller coaster world of high-tech finances,
you need support in the investment community. Whether
your on your way to an IPO or want to build your
investor base, we'll help ensure that your present
investors understand your business, your finances,
and your goals.
There’s a difference between good and bad press.
There’s also a difference between news and
fluff. We know and understand these differences and
know and understand the media and what it takes to
get you the right coverage in the right place at
the right time to build your brand and enhance your
Sometimes it takes something out of the ordinary to
attract attention. We’ll work with you to design
and produce events that really are special… ones
that energize relations with customers, analysts,
employees and the media.
Often there’s nothing better than face-to-face
communications to ensure that members of key audiences
hear you. We’ll write compelling speeches,
add graphics as appropriate and prepare you to deliver
speeches that produce results.
The story you tell is important, but how you tell it
is more so. We offer media relations training, public
speaking training and coaching to get you ready to
properly represent your company to an audience of
one or 1,000.
Understanding what you want to accomplish in the short,
medium and long term is foundation on which to build
a successful public relations program. Then you have
to factor in obstacles and available resources. We?ll
help you develop a strategic plan and the tactical
plans that flow from it to help you achieve your
Trade Show Support
Setting up a booth is only the beginning. We’ll
work with you to help you get noticed by analysts,
trade media, customers and investors—the people
who can help you reap big dividends from your trade
Whether it’s a video news release, B-roll, or
a video to communicate with key audiences, we’ll
do it all--from script writing to production to distribution.
One of the most effective ways to tell your story is
to produce white papers that explain your engineering,
your services and your ideas. We’ll help you
put your thinking on paper to raise your visibility
and enhance your credibility.